Grow the most profitable microgreen varieties

Not all microgreens are equally profitable. The best varieties for business balance high retail value, fast growth, and easy cultivation. Focus on these high-margin varieties first.

Top Varieties by Profitability

• Sunflower: $25-40/lb, 10-12 days, high yield, universally loved mild nutty flavor
• Pea shoots: $20-35/lb, 10-14 days, large volume per tray, regrows for second cut
• Radish: $25-40/lb, 7-10 days, fastest turnaround, vibrant color
• Micro cilantro: $30-50/lb, 14-21 days, premium pricing, strong restaurant demand
• Spicy mix (mustard + radish + arugula): $25-40/lb, 8-12 days, popular blend

Varieties to Avoid Early On

• Basil: Slow (18-25 days), prone to mold, low yield
• Beet: Stains everything, slow, inconsistent germination
• Carrot: Very slow (18-24 days), low yield per tray

Tips

• Start with sunflower, pea shoots, and radish — they're forgiving and sell well
• Offer seasonal specials to keep restaurant menus interesting
• Track cost-per-tray and revenue-per-tray to identify your real winners